DATA ANDPERSPECTIVES
Analyses, cost breakdowns and real-world case studies for Swiss SMEs investing in digital systems.
ChatGPT recommends your competitor. What you can do about it.
When prospective clients ask AI about your industry, answers appear, but your company is missing.
Strategy
Partner selection, market conditions, project risks
68% of Swiss SMEs digitalize without strategy. Three reasons why that fails.
According to GDI 2025, two out of three SMEs digitalize without a clear strategy. The result: failed projects and wasted budgets.
Web agency vs. software company: what does your SME need?
Both build websites, but the deliverables are fundamentally different. How to tell them apart.
NZZ SME Barometer 2026: operationally strong, strategically vulnerable.
Swiss SMEs run smoothly day to day, but invest too little in their digital infrastructure.
Costs and platforms
Price ranges, investment tiers, legacy replacement
What does a website cost for a Swiss SME? Prices 2026.
The honest breakdown: what agencies charge, what you actually get, and where hidden costs lurk.
What does a digital platform cost for a Swiss SME?
Client portals, internal platforms, and multi-brand systems: three price tiers for three levels of complexity.
Your 10-year-old system costs more than a new one.
Maintenance overhead, security vulnerabilities, and missed automation: when replacing your legacy system pays off.
